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Reasons For The Success
- Right from the beginning, learners have a book at hand which they can quickly make their own
- They take charge of their learning by setting their own pace in mastering each page and by testing themselves at every stage
- They focus on the 850 to 1000 most widely - useful words in English. These have the power to define other words so another 20,000 words can be understood
- They develop a command of a World English, now the common language of over 2.2 billion persons
- World English provides a base for entry into all other forms of English (English for schools and universities; spoken English for other cultures; English for science and technology; English for the workplace; English as a foreign language; All those diverse settings where a command of English is essential)
- Learners can attain mastery of World English on their own while moving at the same time into other forms of English
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